Services marketing UE Past Papers Questions.
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(1558) Question Category: Short answers Concisely define and explain the assertions of gap theory as used in service marketing. Answer / Solution UNSOLVED |
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(1559) Question Category: Short answers No marketing manager can say that the price arrived by him for the service offered is the correct price. This is very much true in service marketing. Do you agree with the statement? Justify your answer. Answer / Solution UNSOLVED |
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(1560) Question Category: Long answers What are the 7 Ps of Marketing mix in service marketing ? Discuss. Answer / Solution UNSOLVED |
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(1561) Question Category: Short answers An efficiently operating marketing machine needs five important inputs in combination with the marketing concept to produce a marketing strategy. List and describe the each of these inputs. Answer / Solution UNSOLVED |
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(1562) Question Category: Short answers Why is marketing strategy as an output of the marketing machine usually different for services? Answer / Solution UNSOLVED |
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